Buy profitable stock

Our powerful market data and sourcing tools can help you track market trends and adjust your strategy, keeping your finger on the pulse of market supply, buyer demand and live retail pricing.

Supply and demand at your fingertips

Our Market Insight tool gives you a view of market trends looking at consumer demand in the market and how this balances against retailer supply, speed of sale and pricing trends. This enables you to keep track of the live market so you can make stocking decisions and inform strategies for your current stock holding.

Drill down to the details that matter

Market Insight allows you to see supply, demand and pricing both nationally and in your region as well as overall speed of sale, with the following views

  1. Make and model
  2. Body type
  3. Fuel type
  4. Age band
Go to Market insight

Supply and demand at your fingertips

Retail Rating helps you identify vehicles which will sell well on your forecourt, using a scale of 1-100 and is available through our Retail Check and Retail Accelerator solutions. The higher the rating, the quicker the vehicle should sell in your market. The rating is personalised to your location and calculated using live customer demand, live vehicle supply and average days to sell.

Learn all about Retail Rating in our masterclass resources below

Learning resources

Gain a deeper understanding of how our tools and data can help you source smarter

Optimise your future forecourt with Market Insight

Our insight Director, Nick King, talks through how you can use Market Insight to make tactical and operational decisions to optimise your current forecourt.

Sourcing overview

Watch our sourcing stock masterclass series for concise overviews of the key factors to consider when taking a demand-led approach to sourcing stock. Covering our valuations in more detail, plus the retail-back philosophy, our market insight data and using retail rating to judge demand.

View all Sourcing Masterclasses

Using data when sourcing

Our understanding metrics will help you understand your Auto Trader metrics; what they are, what they measure, where to find them, how they can be paired with your own industry knowledge and experience and how you can apply them to your business.

View all Metric Masterclasses