Deal builder
Discover a great deal more
Meet evolving buyer expectations and maximise your conversion by offering a seamless omnichannel experience.
Deal Builder delivers high-intent buyers around the clock, so you arrive to ready-made, haggle-free deals that you can prioritise to maximise margin, performance, and efficiency.
Start your free trial todayWhat is Deal Builder?
Deal Builder is a flexible, start-stop consumer journey that allows buyers to complete as much of their purchase online as they choose. They can add a part exchange, complete a finance application, and select their handover preference, before reserving the vehicle.
What do retailers think?
Salvatore Cala, Managing Director at Scala Automotive, shares how Deal Builder has fundamentally changed the way they sell cars.Convert high-intent buyers around the clock
Attract committed buyers, streamline conversions, and maximise profitability.
More purchase-ready buyers
Buyers show strong purchase intent after building a deal, with 84% not submitting a lead elsewhere for at least three days1.
Leading retailers are converting over 80% of deals into sales2.
Make sales while you sleep
50% of deals come outside of normal business hours, meaning you start your day with ready-made opportunities3.
Maximise margin retention
Consumers who build a deal online are more likely to buy at the advertised price, enabling you to maximise margin retention.Want to see how Deal Builder can bring more high-intent buyers to your business?
Register your interest below to claim your introductory offer and take the next step in creating a seamless online-to-forecourt journey.Start your free trialRegister your interest in Deal Builder
Our team of dedicated Performance Managers will talk you through next steps
1 Autotrader internal data. Based on analysis of 2,957 deals, February ‘25. 2 Retailer quant survey, January '24 (n=23) 3 Autotrader internal data. Analysis on all deal volumes from October '24 – March '25. Based on 9am-5pm 'typical' opening hours.