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Most Loved Brand 2025 – BYD

Find out why BYD is the 2025 winner of the Most Loved Brand award

Auto Trader

Words by: Auto Trader

Published on 19 June 2025 | 0 min read

It’s true that BYD has a huge amount of resource behind it because it sells so many cars in its home Chinese market. But that’s not a guarantee of success in the UK, with our unique tastes and love for long-established brands. But Build Your Dreams is evidently getting it spot on, becoming 2025’s Most Loved Brand among owners, ahead of the sports car superpower that is Porsche and British brand powerhouse Mini.
And to think, BYD only came to the UK in 2023. One delighted owner stated, "the quality of interior, tech and ride quality, all for a price which is very competitive, makes this a real standout for me. Amazing value for money with no compromise versus competitors. I love it." "Love is in the air when it comes to BYD," added Autotrader’s Rory Reid. Yep. Nice one, BYD. You’re doing great. Return to the New Car Awards homepage